ELECTRONIC CONVERSION
§Source in the form of application files
–Improves cost and accuracy many folds
–Conversion from Quark, InDesign, Framemaker, PDF, PostScript, etc.
–Key to analyze the source before actual conversion
–Creation of customized scripts using Perl, Java, VC++, VB
–Automation in the range of 50-80%
§Source in the form of XML or SGML files
–Highly automated workflow
–Use of mapping document critical to validate conversion
–Automation in the range of 95%+
–Allows re-purposing of content across multiple content aggregators